Development opportunity - nearly 37 acres adjacent to the Walmart Supercenter! Previous traffic counts show more than 10,000 cars a day traveling past this property on 19th street plus the traffic from Highway 53. Large, open parcel with no wetland or waterway issues to contend with. Rice Lake is a regional retail hub for northwest Wisconsin that continues to grow. With direct frontage on US HWY 53 and easy access from Exit 140, this parcel is a great opportunity for your next business development!